There are many ways to get Facebook for your business, from initial advertising to effective marketing. Here are nine ways that We found useful for increasing your Facebook followers:
Run Facebook Ads
If you are trying to figure out how to get followers on Facebook, Facebook advertising is the most obvious solution. You can run “engagement” ads, which help you increase your brand’s visibility on Facebook. However, any ad you create is likely to promote followers, even “conversion” ads.
If Facebook users like the advertisement’s content, they are likely to interact with the post and possibly like or follow your Facebook page. So if your main goal is to get in-store sales, you can run a conversion ad and still increase Facebook Likes on your page.
Invite People to Like Your Page
The easiest way to increase your Facebook followers is to invite people to like your page. The least hanging fruit here is to invite your friends and family. Once you start running ads for your store, Facebook sometimes sends you a notification allowing you to invite people to like your page.
We found that we would usually get higher traffic if we ran engagement ads. However, So you need to increase the number of people you invite at once. Also, if you are temporarily blocked, Facebook can still send notifications to invite people to you. But you still won’t be able to call anyone. Wait a day or two before trying to call more people.
You can also invite your friends and family to like your page. However, keep in mind that it is better for a smaller, targeted audience than a large, broad audience, as this can limit the effectiveness of your upcoming ads.
Focus on Content
If you are trying to find out how to increase likes on Facebook, you have to make sure that your content is available on the top of the feed. Now you need to have an audience that you already follow to make it work. But let’s take a look at Taco Bell’s Poison Message, which received 2.5k Facebook likes in two hours and had 549 shares in the same period.
Add Facebook Like Pop-Up Banner
Some online stores request an email intending to go out. However, if your main goal is to increase Facebook likes rather than subscribers, you can create a Facebook Like pop-up. OptinMonster is a popular pop-up tool that allows you to get new leads and can even be remodeled to drive Facebook likes.
You can also choose to set a timer so that someone pops up on your website after a certain number of seconds. Avoid adding too many pop-ups to your website as they can overwhelm mobile devices and drive people out faster. So, if you add a Facebook-like pop-up to your website, make sure it is the only one.
Influencer Partnership
If you want to know how to gain followers on Facebook, the secret sometimes lies in influential associations. The best influencers who partnered with me were not influential. Most of them were niche fan pages. You know, pages for a niche that only share great products or great articles about a niche. They are all over Facebook. And they accumulate a broad audience. And they are generally cheaper than an effector.
This strategy works well if you are on a very tight budget. But if you want to partner with a real influencer, you can also find influencers in your niche. The easiest way to do this is Google “Blogger [Niche].” You can, for example, search for fashion bloggers. Then you check their fan pages and contact them to find out their rates.
If potential influencers are willing to cooperate, you will send them a sample product. When they share the post on Facebook, ask them to tag their Facebook page in the post. In this way, people interested in your product will be more likely to follow you. To learn more, read our guide, the Complete Guide to Getting Started with Influencer Marketing.
Use automation tools to boost your Online Presence.
Marketing automation can help you gain followers on Facebook. How? If you never post on Facebook, you are not going to increase Facebook likes. And managing the store can be very complicated. So sometimes, things like posting on Facebook do not work.
Only 20 minutes a week total for your social media marketing? Use an automation tool to set up a series of posts for the next few days. You can add product images to your posts with a link to the page, a piece of content you’ve written, or even a funny video or image that you find online (with proper credit, of course).
If you know that every Friday at 5:00 pm M. The schedule of posts for the next week is needed, allowing you to spend the next week working on high impact projects. The more you post on Facebook, the more likely you are to get more followers on Facebook.
Add your Social Media Link to Your Website
You will be surprised how many new store owners forget to add their social media links to their website. Your social icons may be in the header, footer, or sidebar menu, depending on your theme.
Email Your List
If you want to know how to increase followers on Facebook, try using your existing email list. You can include social media icons (including Facebook) in all your emails, or you can email your list directly and ask them to follow your Facebook page.
If you have not created an email list but have customers who have agreed to receive email marketing, you can email those people to increase Facebook Like. You will find that email list in your Shopify dashboard under Customers> Email Subscribers.
Offer a Coupon to Like Your Facebook Page
Suppose your goal is to Get followers on Facebook. With Facebook, Like the pop-up app, you can give customers a coupon if you like your page. So not only do you get a new potential audience member, but the customer can redeem the coupon for a discount on their purchase.