Key Metrics to Measure Your Digital Marketing ROI
Digital marketing campaigns should be treated as an investment – at least, that’s what we at Zytal believe. The best way to link digital investments to overall performance is to […]
Digital marketing campaigns should be treated as an investment – at least, that’s what we at Zytal believe. The best way to link digital investments to overall performance is to […]
In the nearly decade that Instagram has been around, it continues to optimize its algorithms and introduce new features, which means businesses need to keep pace to maintain consistent growth. […]
Many traders call themselves “growth marketers,” – but what does that term mean? It is a method of attracting and retaining customers that focuses on active experimentation and intense focus […]
After a year of getting familiar with core web vitals, struggling with ever-changing metrics, and optimizing and re-optimizing pages that are green in one day and red in the next, […]
Content is something we all know we need. Consistently creating content and getting it in front of your existing audience is the engine of growing an online business. Content marketing […]
Is a crucial part of your marketing strategy is digital today? Maybe. Consumers and businesses alike are almost always on the Internet on the go – and you want them […]
A lot of things had changed from the year 2010 when SEO was all about getting as many backlinks as possible and adding as many keywords as possible into your […]
Email lists have the best ROI, the most robust loyalty levels; Plus, it’s a marketing channel that you own. Social media platform rules and algorithms may change, but you have […]
Do you want to secure new customers, sell more products and services, and increase revenue? You might have good traffic but not seeing enough conversions out of it. It sounds […]
Instagram is introducing several new settings this week to give users more control over how the public interacts with their accounts. These features are intended to slow the spread of […]
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