Do you only use social media to share photos of your lunch and update everyone on Love Island? If so, you are doing it wrong. There’s a lot more to social media than Mindless Scrolls – if you play your cards right, you can tweet something to distance yourself from your dream job. With such a competitive job market, graduates need to be more and more creative to focus. If you are surprised by your online presence and are smart with what you post online, you can ensure your dream job.
How Can You Use Social Media to Get a Job?
These are 7 best and most effective ways to use social media to get jobs:
1- Join groups related to your work and industry
It makes no sense to keep all your good ideas to yourself. On LinkedIn and Facebook, you can join groups or pages related to your career interests, and some of these groups also post jobs or shout out in search of new candidates. Try to find hashtags on Twitter to find relevant discussions and increase engagement with your social media posts. This way, your posts will be more discovered for recruiters and it can also gain influential followers for you.
2- Actively Search For Jobs On LinkedIn And Twitter
If you have not already done so, we would really recommend that you have the habit of looking for vacancies on LinkedIn and Twitter, as well as job sites.LinkedIn’s post section is full of great opportunities and useful features. For example, some jobs there has an ‘Easy Apply’ feature, which means you only have to submit your CV to apply.
On Twitter, you can try to see hashtags like #nowhiring and # Graduatejobs posts for special ads that link directly to job ads. You can also search to fit your chosen industry, such as #engineeringjobs and #mediacareers.
3- Share An Online Portfolio or Resume On Social Media
To use your social media effectively during your job search, the first step should be to create a custom blog, portfolio website, or social media page to showcase your work. For example, if you want to become a journalist, you can create a simple website or blog to contain your articles. This is an ideal way to market yourself online, and you can easily create a basic website in less than 20 minutes.
Or you can go a step further by providing something fine like a YouTube video or an online infographic about your experience and interests. By creating an online portfolio, you can designate potential employers to do their best work and impress them with your skills. You can then share the site on your social media pages, perhaps by pinning it to the top of your Facebook and Twitter to get attention for your work.
4- Engage In Social Media Debates And Discussions
There are always interesting discussions about each industry on social media. Even if you want to visit a beautiful niche area, such as the protection of lawn mowers built in the 1920s, there is probably something for you. Keep an eye on the debate by setting up Google Alerts for key topics, searching for hashtags on Twitter, and related groups on Facebook and LinkedIn.
Tackling these debates and doing your research to find out your stuff is a solid way to impress. Make sure your comments are clear and well thought out, take care of others (you will not get rudeness anywhere) and write in correct English. Posting relevant articles that you find interesting, and taking into account the developments and challenges facing your industry, is an excellent preparation for any upcoming job interview.
5- Edit Privacy Settings On Your Social Media Plateforms
Generally, you should assume that employers are going to look at your social media before inviting you for an interview. And let’s be honest – there’s nothing worse than taking a job interview, only to find out they saw that picture while putting a bottle of vodka down their throats.
If there are posts or photos on your social account that you do not want a potential employer to see, adjust your privacy settings. You do not have to hide everything. Since social media is such a big part of our lives right now, some employers may even consider it negative if they can find nothing about you online – especially if they are a digital business.
If you are not sure what a recruiter can know about you online, Google yourself in a secret window (the search result in the general window is influenced by your browsing history). Enter your name and university / current employer at Google and see what comes up.
You can follow yourself on Facebook by entering your email address in the search bar – make sure you are not logged in yet, otherwise the exercise is a bit useless. No matter how strict your privacy settings are, people will always be able to see your profile photos on Facebook, Twitter, Instagram, LinkedIn and WhatsApp (if you have your number), so you need to respect that.
6- Show Your Personality Online
Developing yourself as an online brand does not mean that you should be so self-conscious that you have no sense of humor and personality.
Be professional, but also try to show that you are an interesting person who wants to spend time inside the office! Recruiters will be looking for someone who is not only competent but also qualified and well-rounded.
If you present your professional online, focus on doing so on LinkedIn, and then you can show a little about your life outside of work (while still keeping it clean) on other channels like Twitter and Instagram.
7- Understand Your Job Search On Social Media
The object of the game is to use social networks to get a job, but you do not want to be desperate for any job. A constant stream of tweets about ‘please hire me’ will negatively reflect on you and exclude any intelligent discussion you have had before. The key is to keep you there as an active and knowledgeable person, to spot opportunities, and connect directly with relevant people along the way.
If you’re trying to put your foot down the door, be creative when you post online. Presenting an idea, story, or project that will be of interest to the business is an excellent strategy and shows that you are a self-employed person.